Apple Said to Talk to McGraw-Hill, Hearst About Tablet Content

Jan 22, 2010

By Spencer E. Ante and Greg Bensinger

Jan. 23 (Bloomberg) -- Apple Inc. has held talks with Hearst Corp., McGraw-Hill Cos. and Hachette Book Group about putting their publications on its tablet computer, according to people familiar with the discussions.

The talks with Hearst focused on the company providing magazine content for the device, said one person, who declined to be identified because the information isn’t public. McGraw- Hill’s education unit is discussing getting electronic textbooks and parts of its online learning system onto the tablet, said two other people. Apple also has talked with Hachette about distributing e-books, another person said.

Apple’s tablet, which may be introduced next week, is likely to feature content from book, magazine and newspaper publishers, as well as video from entertainment companies, said Roger Kay, president of Endpoint Technologies Associates, a research firm in Wayland, Massachusetts.

Source: BusinessWeek

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